We adapt to the way you do marketing

Some companies need to orchestrate multiple channels, others deal with very long customer journeys, others still work across teams, markets and scattered data, and some are simply tired of adding tools to solve problems created by other tools.

Magnews was built for exactly this: helping you do marketing in a more coordinated way, without complicating your work.

  • 1.000+ active customers
  • 100% Made inItaly
  • GDPR compliant by design
Settori

How many tools do you need to do marketing automation?

Between data, campaigns, CRM, e-commerce, channels and reporting, the risk is always the same: adding complexity instead of solving it.

That’s why magnews brings everything into the same space. Data, automations, communications, insights and integrations work together, without forcing you to chase scattered pieces or change the way you work every six months.

 

So you never have to say: “ok, we need another tool”.

Settori_interna

Settori

Non tutti hanno le stesse esigenze.

E infatti, non tutti usano magnews allo stesso modo.

Retail & eCommerce

Clienti che passano da online a negozio senza pensarci troppo. Dati che si frammentano. Comunicazioni che devono restare coerenti lungo tutto il customer journey.

Con magnews unisci touchpoint, automazioni e customer data senza perdere il filo.

Enterprise

Più team, più mercati, più processi da coordinare. Quando la complessità cresce, il problema non è solo fare marketing. È riuscire a mantenerlo governabile.

Magnews aiuta a orchestrare dati, comunicazioni e flussi mantenendo controllo, sicurezza
e continuità operativa.

B2B

Nel B2B raramente basta una campagna per chiudere una relazione. Servono contenuti, timing giusto, lead nurturing e un marketing che lavori insieme al commerciale.

Magnews ti aiuta a costruire percorsi più rilevanti senza trasformare ogni workflow in un progetto IT.

Non Profit

Quando il rapporto con le persone conta davvero, la comunicazione non può essere solo “invio massivo”.

Con magnews costruisci relazioni più continue con donatori, volontari e sostenitori, coordinando campagne, dati e touchpoint senza disperdere energie.

Real results, in practice

  • Elah Dufour Novi

    “The flexibility of the platform allowed us to refine the customer journey even while the project was underway, achieving results we consider outstanding — both in terms of consumer feedback and as confirmation of our company’s commitment to improving the way we communicate with our audience.”

    Marco Martelli - Digital Communication Manager per Elah Dufour Novi

  • Agrieuro

    “With the introduction of magnews, we can rely on a robust Marketing Automation platform to implement the Email Marketing strategy best suited to our business. In addition, we are able to deliver highly personalized messages to our users through targeted Web Display campaigns.”

    Giacomo Pompei - Digital Project Manager di Agrieuro

  • Costa Edutainment

    "Adopting the magnews platform has been key to the success of our project. Today, we can integrate data from multiple touchpoints into a single marketing technology ecosystem, enabling us to act in a more targeted and personalized way while optimizing our results."

    Alan Bittner - Digital Manager di Costa Edutainment

  • CAREL

    "Our collaboration with Palabra and the implementation of magnews technology have enabled us to optimize our Email Marketing and Automation strategy, significantly improving both contact integration and lead qualification. This has led to a tangible increase in the effectiveness of our lead generation activities. The new data structure and the ability to personalize content based on user profiles have enhanced both our operational efficiency and the performance of our marketing campaigns."

    Elena Gobbi - Content & Media Coordinator di Carel Industries S.p.A.

  • Città Del Sole

    "Magnews technology helped us integrate all the data coming from our website and POS management systems in a simple and efficient way, both for customers and in-store staff. Today, we can finally provide our customers with truly relevant and personalized content."

    Anna Minoli - Marketing & Digital Manager di Città Del Sole

  • Telethon

    "Marketing automation workflows allow us to improve the engagement experience with both leads and donors throughout every stage of the journey. Email marketing automations also bring extraordinary efficiency to the overall process"

    Tommaso De Santis - Direct Marketing di Fondazione Telethon

Start with what you actually need

Some companies start with email marketing, others with marketing automation. Some need to work better with data, others need to keep everything connected.
Magnews is modular for exactly this reason.

Enterprise - Full suite

Acquisisci maggiore autonomia con il tuo team interno, accelera il time to market delle iniziative e riduci il TCO delle campagne.

Omnichannel Marketing Automation - B2C

Una marketing automation multicanale efficace per il tuo ecommerce e retail, costruita su una visione a 360 gradi dei tuoi clienti.

Omnichannel Marketing Automation - B2B

Costruisci una relazione personalizzata con i tuoi prospect e clienti grazie alla collaborazione efficace tra Marketing e Sales.

Email Marketing - PRO

Crea con facilità campagne email e automazioni avanzate e personalizzate.

Vuoi capire quale soluzione ha più senso
per il tuo modo di lavorare?

Scrivici. Ci sentiamo, guardiamo come lavori oggi e capiamo insieme da dove partire.

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